How Outfit7 Built A Toy App Powerhouse
24. February 2011

Outfit7 last year managed to quietly rack up more than 60 million downloads of its Talking Friends apps, led by its breakout hit Talking Tom Cat. The company, which is now up to about 72 million downloads, has built a fast-growing empire by side-stepping the mobile gaming market and constructing a modern toy with communication at its heart.
Read the whole story on GigaOm.


