Mobile app developer Outfit7‘s signing with Hollywood agency William Morris Endeavor shows the start-up’s wide ambitions to turn its characters into books, films or television shows.
Read the whole story on Forbes.
After almost a year since the birth of Talking Tom in July 2010, the Outfit7 Talking Friends are ready to graduate from their smart phones and head for bigger screens. The company has signed with Ari Emanuel, co-chief executive of talent agency William Morris Entertainment. WME will help the brand extend into books, movies and television.
Read the whole story on VentureBeat.
Once again brands, manufacturers, retailers and agents from around the world are congregating at the Mandalay Bay Convention Center in Las Vegas for the 2011 Licensing International Expo.
Read the whole story on FierceDeveloper.
They say that cats have nine lives. Outfit7′s Talking Tom Cat is on its second, but so far, so good. Introduced in mid-2010, Talking Tom Cat–an interactive virtual pet app enabling users to record and share feline-themed storytelling videos via YouTube, Facebook, email and MMS–has emerged as a pop culture phenomenon, generating 55 million downloads across the iOS and Android platforms and even scoring a cameo on the hit ABC sitcom Modern Family.
Read the whole story on FierceDeveloper.
Outfit7, the Slovenian developer that’s aiming to become a toy company on the order of Mattel or Hasbro through talking character mobile apps, said its latest release Talking Tom Cat 2 did more than 1 million downloads in a single day this week.
Read the whole story on Inside Mobile Apps.
