In this role you will
岗位职则
- Develop and oversee the annual game brand and mobile game product distribution plan, allocating the budget and other resources to ensure the delivery of ROI as per HQ guidelines.
- Lead the execution, rollout, optimization, and analysis of marketing strategies with integrated marketing campaigns based on our game user insights from the China market.
- Build and Manage the China marketing team (product marketing: games, content, etc., user acquisition, brand management and creatives)
- Act as a direct operational and strategic link between the Outfit7 China office and Outfit7 headquarters, maintain the marketing performance reporting and operational link with the China team and headquarters.
- 制定并监督年度游戏品牌和手游产品发行计划,分配预算和其他资源,确保按照总部指导方针实现投资回报率 (ROI)。
- 根据对中国市场游戏用户的洞察,通过整合营销活动,领导营销策略的执行、上线、优化和分析。
- 组建并管理中国营销团队(产品营销:游戏、内容等、用户获取、品牌管理和创意)
- 作为 Outfit7 中国办事处和 Outfit7 总部之间的直接运营和战略联系纽带,维护营销业绩报告并与中国团队和总部保持运营联系。。
What we’re looking for
要求技能
- Strong leadership abilities, with proven skills in leading diverse teams and executing strategy.
- Excellent organizational skills, with the ability to effectively juggle, multitask, and prioritize tasks and efficiently follow through on deliverables.
- Ability to work collaboratively with teams across the company.
- Good verbal communication and interpersonal skills.
- Excellent data analytical skills.
- Native in the Chinese language and strong English language skills (both written and spoken).
- 具备较强的领导能力,在带领多元化团队和执行战略方面拥有经过证明的技能。
- 出色的组织能力,能够有效处理多项任务,确定各项任务的优先级,并高效完成可交付成果。
- 能够与全公司的团队协同工作。
- 良好的口头沟通和人际交往能力。
- 出色的数据分析能力。
- 母语为中文,具备较强的英语读写与口语能力。
Your experience
经验
- 3-5 years of significant mobile gaming marketing experience, ideally in the casual game category, and China social media content marketing for mobile games experience is a plus.
- Experience leading small- to medium-sized teams of junior and senior people.
- Solid, functional mobile game marketing knowledge, preferably with recent experience in leading a marketing team.
- 拥有 3-5 年资深手游营销经验(最好为休闲游戏类),有中国手游社交媒体内容营销经验者更佳。
- 具备带领中小型团队的经验,其中应包括初级和高级成员。
- 具备扎实的手游营销知识,近期有领导营销团队的经验者优先。
What we offer
福利待遇
- Employment relationship with Outfit7 Network Technology Co., Ltd Shanghai Branch for a fixed term period of three years, with a six-month probationary period and the option to prolong the contract.
- Diverse work with exciting daily challenges, working as part of a team in a fun, relaxed environment.
- Participation in attractive projects.
- Development opportunities through training, seminars, and conferences.
- Choice of sport, fitness, educational, and entertainment activities outside of work.
- Work-life balance.
- 24 days of paid vacation.
- Favorable contribution rates for both social insurance and the Housing Provident Fund, ensuring support for your welfare and housing needs.
- Participation in Outfit7 profit sharing scheme.
- 与奥飞特七网络科技有限公司上海分公司签订为期三年的劳动合同,试用期六个月,三年合同期满后可选择续签无限期延长合同。
- 一个年轻的团队,工作内容多元化,日常带来令人激动的各种挑战,工作环境有趣且轻松。
- 参与有吸引力的项目。
- 培训、论坛以及行业会议等职业发展机会。
- 工作之余提供可选的运动、健身、教育以及娱乐活动。
- 工作生活平衡。
- 24天带薪假期。
- 合理的社保及公积金缴纳比例,确保你的福利与住房需求。